NO MORE GUESS-WORK
We Identify And Authenticate Genuine Ethical Brands
The shared value of sustainable luxury- By Misha Pinkhasov and Rachna Joshi Nair on Oct 9, 2014 Luxury goods companies can encourage sustainable values with their counterintuitive business models and out-of-the-box thinking Luxury brands...
Story:ethicalcorp.com

International Businesses Standards Organization (IBSO)- We, business owners, leaders from business, international agencies and institutions, non-government and civil society organizations, academia and the media, by signing the Worldwide Charter for Fai...
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BBC News - Labour promises 'digital data review'- A future Labour government would review how public data is accessed digitally to ensure it is "coherent and ethical", the party says. Shadow Cabinet minister Chi Onwurah said the coalitions approa...
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Why Higher Education and Corporate Governance Suck- By Prof. Hubert Rampersad, Ph.D.; Crusader for People Empowerment, Personal Integrity and Innovation in Higher Education Current approaches to corporate governance are extremely formal, bureaucrati...
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Marketing the Ethical Fashion Industry- Everyone wants to look gorgeous, but these days, consumers are increasingly aware that this can come at a cost. A cost to the environment and a cost to others. We are being made increasingly aware ...
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LIVE: Police present at Woolworths AGM- With the recent court order banning the Boycott, Divestment and Sanctions SA from protesting in Woolworths stores, todays Woolworths AGM promises to be heated. Susman : Acquired the rest of Countr...
Story:fin24.com

Pharmaceuticals Briefing: Pharmaceutical prices – Costing the cure- Pharmaceutical companies need to turn a profit, just like any other commercial operator, but are they also under an obligation to make their products more widely affordable If a carmaker developed...
Story:ethicalcorp.com

‘Liter of Light’ movement shines in US ethical advertising award -business.com - Filipino enterprise Liter of Light, which lights up homes in off-grid urban communities in the Philippines using accessible materials as simple as a plastic bottle, a few teaspoons of chlorine bl...
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Responsible procurement: AstraZeneca addresses the ethical dimensions of supply chain management- Global supply chains have long provided businesses with demonstrable cost savings and efficiencies via superior labor arbitrage and scalability. With organizations supply chains stretching well be...
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Fair Trade Tourism Principles- Tourism Concern has sought over twenty years to make fair trade in tourism a reality. This difficult work has included researching ways to improve the bargaining position of small businesses in des...
Story:tourismconcern.org.uk

5 Powerful Trends in Ethical Consumerism- Customers are not separate from businesses any more - they are becoming part of the fabric of organizations in ways that meet their very specific needs. This week I describe 5 powerful trends in et...
Story:leadingincontext.com

Digital Dining: The Best Online Guides for Ethical Food- The IFC sketch-comedy show Portlandia once featured a scene embarrassingly familiar to those of us trying to eat local and sustainable food. The shows star hipsters (played by Fred Armisen and Car...
Story:archive.onearth.org

More Than Two: A Practical Guide to Ethical Polyamory by Franklin Veaux- As a child, I heard a fairy tale about a princess forced to choose between two handsome princes, and thought, "Everyone knows princesses live in castles. And castles are big enough for both princes...
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How To Make Your Gap Year Responsible, Ethical And Sustainable.- Ethical and sustainable tourism has become a big issue in the tourism and gap year industries in recent years, and this trend will only continue to grow as travellers and tourists paradigms shift t...
Story:bemusedbackpacker.com

The Philippines: a cruise around the stunning islands of Palawan - The endless ocean, broken occasionally by sand-fringed islands, stretched before me. A salty breeze caressed my face and two magnificent sails billowed bright in the sunlight as we headed into the ...
Story:theguardian.com

Inaugural Fair Trade Show spotlights ethical holiday wares- Civic Impact Inaugural Fair Trade Show spotlights ethical holiday wares Related Tags Arts and Culture, Corporate Social Responsibility, Sustainability  Coffee and chocolate are often the first thin...
Story:yongestreetmedia.ca

More Than Two: A Practical Guide to Ethical Polyamory by Franklin Veaux- For Franklin Veaux, who has been polyamorous for his entire adult life, the emerging framework and subsequent vocabulary for his lifestyle was a light in the dark. Candidly sharing his experiences ...
Story:madamespeed.wordpress.com

Stewardship- Taking responsibility for our products - from the production of seeds to the safe use, storage and disposal of crop protection products by growers - is a priority at Syngenta and helps to build str...
Story:syngenta.com

Article: Methylation array data can simultaneously identify individuals and convey protected health information: an unrecognized ethical concern » PHIprivacy.net- Robert A Philibert, Nicolas Terry, Cheryl Erwin, Winter J Philibert, Steven RH Beach, and Gene H Brody have an article in Clinical Epigenetics 2014, 6:28 that is worth noting because of concerns ab...
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Honoring Our Promise: Clinical Trial Data Sharing- When people enroll in clinical trials to test new drugs, devices, or other interventions, theyre often informed that such research may not benefit them directly. But theyre also told whats learn...
Story:directorsblog.nih.gov

Ethical Nutrients - IBS Support TV Commercial - www.IBSFactOrFiction.com- Ethical Nutrients - IBS Support TV Commercial Cary Higgins November 26, 2014 Want the ibs medications Facts Click to Find out what IBS Medications will work for you Ethical Nutrients - IBS Support ...
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Ampersand: Ebola, an (Un)ethical Crisis- Ebola, an (Un)ethical Crisis by Brandon Brown, MPH, PhD, Assistant Professor and Director of the Global Health Research, Education, and Translation (GHREAT) Initiative, University of California-Irv...
Story:primr.blogspot.com

Obstetrics society panel OKs new diagnosis method for fertilized eggs; ethical questions raised- A panel under the Japan Society of Obstetrics and Gynecology on Tuesday approved a plan to conduct clinical research on a new method to identify possible abnormalities in eggs fertilized in vitro b...
Story:japantimes.co.jp

Report: Former Tinder execs launch Bumble, a dating app that looks like Tinder- A Tinder cofounder and VP who left the company is reportedly gearing up to launch a new "respectful" dating app, Bumble. Whitney Wolfe left Tinder earlier this year and sued the companys CMO, Just...
Story:mashable.com

Empowering Your Customers by Getting Rid of the Hard Sell - Marketing consultant Lynn Serafinn shows how sales made from hard sell marketing are not all theyre cracked up to be and offers a more ethical alternative. Earlier this week, my colleagues at th...
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Gamers are Dead - Gamergate Wiki- "Gamers are Dead" was a coordinated attack on gamers which involved the simultaneous publication of eleven different articles, each from different websites and blogs, on August 28, 2014. Each of th...
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What Are Your Most Important Ethical Rules For Business?- We often hear about "business ethics - but have you given it much thought as an entrepreneur or professional Have you stopped to consider how your values affect your personal brand To be honest,...
Story:jillceleste.com

Who Controls the Owner of The Matrix?- Post #14, 2014.11.24 | An Idiots Guide to the Future When thinking about the future, The Matrix is not a bad place to start. Produced in 1999, the movie still feels remarkably accurate today. In f...
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Not even 60,000 of you want an ethically-sourced smartphone • The Register- Fairphone, the social enterprise that makes an Android smartphone built of raw materials sourced from conflict-free mines and built in exploitation-free factories, plans to make an even fairer phon...
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Grace-FULL Tips for Writing Effective Marketing Copy Part 1 - How can ethical marketers create powerful written copy without compromising integrity Marketer Lynn Serafinn explores this from the 7 Graces perspective. There is no doubt about it: the Internet f...
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Music Clout - Was This Musician's Plan Ethical?- Independent artists working on budgets are always looking for innovative and cost-effective ways to expose new people to their music.  Preston Edmands is one such artist.  I had never heard of Pres...
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Ethical Wills / Legacy Letters - An ethical will, or legacy letter, is a way to share your values, blessings, lifes lessons, hopes and dreams for the future, love, and forgiveness with your family, friends, and community. An ethi...
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VIDEO: Sun TV smears Preston Manning for speaking out on climate change- Sun TV fired first in what could be the beginning of a nasty civil war within Canadas conservative movement. Preston Manning, founding father of the modern conservative movement and head of the ri...
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Dream yourself awake — You are personally responsible for becoming more...-falling.tumblr.com - Hey. Im Victoria. Im 17. And I love you. Look at you, you little cupcake. Doing things and going places. Congratulations on your delightful existence.
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You are personally responsible for becoming more...- ser feliz Hello everyone! glad youre here! I always want to see people smiling :) . Hate pessimists. I love being happy. I wanna travel the world someday and help children who have no hope. I ...
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Getting On Your Bike Isn’t Always Good For Your Health- Ok - Im a happy to admit it! Im an endorphin junkie. Anything with a ball when I was younger and then pumping weights in the gym. And sport was compulsory when I was in the Navy. These days, at 5...
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GreenBiz Jobs - Recent Jobs- Welcome to GreenBiz.com // Green Jobs
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Fry Online- Nortech Foods has received Red Tractor certification, which means for the first time ever friers will be able to buy Red Tractor Assured dripping.   The news will see the Red Tractor logo applied t...
Story:frymagazine.com

The View from Cullingworth: Fair trade and the keeping of peasants in their place- Fair trade and the keeping of peasants in their place **** The other day the fine town of Keighley was celebrating achieving "fair trade" status. In truth not everyone in Keighley was celebrating t...
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LEGAL FUTURES “Unbalanced promotion of competition” puts lawyers’ ethical standards at risk- The "unbalanced promotion of competition in the legal services market "carries dangers and puts ethical standards at risk, a major report based on a survey of 966 solicitors and barristers has co...
Story:legalfutures.co.uk

Turbine Kit: 3 Best Reasons One Will Work For You-circuitours-yn.cu.cc - The turbine kit can be a terrific tool you can use to cut your costs at home. They are really only just coming into their own now and improvements will be coming down the pike as commercial applica...
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W e are addressing a pressing problem, which is the inability of most consumers to reliably distinguish genuine ethical brands from imposters. We started researching so-called ethical brands in 1997 and in 2003 we began developing our unbiased, scientific methodology for validating or authenticating de-facto ethical brands so that we could in turn license them to display the ethical brand logo logo - confident in the knowledge that each one is 100% genuine and easily identifiable as such at any point of purchase.

From the outset our challenge was enormous as we set out a number of must-have features for our licensing model, which included a data-driven, evidence based qualification process functioning in near real-time, with an architecture that scales globally. Nothing less than an absolutely unbiased, evidence-based system would do.

The eb licensing model has been thoroughly tested and shaped by the participation of more than 70 organizations on every continent. This approach enabled us to refine our methodology; architect a sustainable solution and unlock an incredible value proposition for brand owners - including a license that is authenticed not once a year but each and every day - free of charge.

Making the decision to eliminate license fees in late 2010 completed our proposition as it fulfilled the last remaining feature we had demanded from the outset, which is to ensure that an ethical brand license can not be bought. Since then we have been preparing for our formal entry into the market in Q3/2011. We have our sights set on licensing 1 million organizations in 52 countries. We hope you will join us.

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Picture credit: Luc Legay, Paris, France